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Showing posts with the label selling

The FIVE MANDATORY Things You Need if You Want to SELL Your Business

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By Wayne Rivers For the Family Business Institute [Here are] five mandatory things you have to have if you're going to attempt to sell the family business. And this is important because all of us dream one day of exiting the business, and we'd like to do it with a few nickels in our pocket and we'd like to do it while we still have enough health to travel and enjoy life a bit. And we know there are only four ways to dispose of a family business. You can close the doors and walk away from it; well, we're not going to do that. You can give it to your kids, that's a whole lot less common than it once was. Or you can sell it, and you could sell it in two ways. You could sell it to insiders, you could sell it outsiders. We all dream of selling the business for big dollars to some outsider... Every one of those businesses was dependent on one or two or a tiny handful of people for everything. If they were going to buy those businesses, they were actually buying th

How to Put Employees First in the Customer Experience, and Why You Should

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Obtained from:   MarketingProfs At many companies, the frontline of customer experience—the contact center—isn't meeting customer expectations. Although brands are adopting new technologies to better interact with customers and understand their wants and needs, the answer to delivering the right experience may be simpler than that. At the very core of customer experience is human interaction, so to truly see return on customer experience investments, brands should invest in their most valuable assets: agents in the contact center. According to  new research  from Calabrio, customer demands are increasingly complex, the number of inquiries are swelling to new levels, and agents feel ill-equipped to solve the ever-growing list of customer requests. There's a lot riding on agent interactions, and the lack of support has many representatives feeling stressed out, abandoned, and stuck in a pressure cooker of expectation. The effects of a burned out contact center workforce can b

Consumers prefer physical coupons

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From eMarketing : Despite Americans’ broad embrace of smartphones, mobile coupon usage has not become as widely and commonly used as might be expected. According to eMarketer’s most recent estimates, only about half of all mobile device users in the US have redeemed a mobile coupon even once in the past year. While the number of US mobile coupon users is expected to increase 10.2% to total 123.0 million this year, modest growth is projected in the coming years. Meanwhile, paper coupons are still far more commonly used.

Buying or selling a business, and sales tax

"Unless all the requirements are met, a purchaser of business assets in a bulk sale transaction may be held personally liable for any unpaid sales taxes due from the seller." Bulk sale transaction is defined as "a sale, transfer, or assignment in bulk of any ,part or the whole of business assets, other than in the ordinary course of business by a person required to collect tax. Transfer by way of a gift does not preclude such transfer from being a bulk sale... "A sales tax will be imposed upon the transfer of any tangible personal property from the seller to the purchaser which is included in the property sold in bulk, except for property intended for resale or property exempt from tax. The tax is not imposed on real property or on intangible personal property such as cash, goodwill, or accounts receivable." Read more here .

"What we've got here is failure to communicate"

Marketing, sales and customer service don’t share information, according to Economist Intelligence Unit surveys . A series of surveys across six industries— financial services, technology, telecommunications, utilities, consumer goods and retail —reveals that most companies still fall short when trying to deliver value consistently in all the functions that interact with customers. In other words, cautionary tales.

Creative Selling

LooseTooth This is great site for a prolific jewelry (among other things) artist. She uses her blog to describe her artwork and her process. The site is clean but contains a lot of stuff, lots of images and a friendly, casual style. The goods are sold through CafePress.com I think she's found a great work-around the commercial web-site by combining products and not limiting herself by product type. For our artist-clients this ought to be inspirational. It is not a short-cut in the sense that obviously an enormous amount of attention went into this but in terms of using existing tools for good, it's a great example. For artists who may be daunted by the idea of getting started advertising themselves online, getting started as a blog may be a way to go.